Social Media Officer

A Social Media Manager’s responsibility to monitor social media platforms can be divided into two main areas. First, they are responsible for monitoring user engagement and gathering feedback from their audience. This includes tracking followers, likes, shares, comments, retweets, and other interactions that indicate how users feel about the content being shared by the company on social media.

Social media managers must also monitor the conversations happening on social media regarding their brand to be aware of potential issues and take steps to address them promptly.